Presentation to discuss how businesses can use new media for one-to-one communication at high volume
CULEMBORG, Netherlands – November 12, 2012 – Customers today expect companies to maintain a multifaceted online presence. In fact, 80 percent of European Internet users between the ages of 16 and 24 are posting messages to chat sites, blogs or social networking according to Eurostat. Reaching this generation as they move into the consumer world presents a vast market of opportunity for sectors like banking, insurance, utilities and telecommunication.
But, how can production systems for high-volume communication deal with this new form of one-to-one communication? What conditions must be met?
All of this will be examined in Cincom’s presentation “Ping! Chat! Touch! – When High-volume Communication Must Adapt to Instant Messaging” at the Document Creation & Output Management conference in Hoevelaken, Netherlands on November 15. The speech will also discuss if and how mobile high-speed messaging can be a promising route for companies to attract the next generation of customers.
Mobile devices and social networks such as LinkedIn, Google+, Facebook or Twitter enable a more instant feedback than most traditional channels. An intelligent, synergetic cross-channel mix leverages the strengths of each individual channel and allows customers to choose their preferred means of communication. Dialogues – real two-way communication – can evolve switching from one channel to another depending on relevance, speed or security needs.
For more information, download our article “Ready to Attract the Next Generation?”.
Cincom ChannelStream, Xplor Palm winner 2012, is a document output tool for business users that integrates varied streams coming from existing document composition or enterprise systems. It allows the management of document output through posts, e-mails, SMS text messages, social media, archival systems, etc. With ChannelStream, mail-intensive businesses can cut their document output costs by consolidating written communications, avoiding costly pre-prints and misprints, optimising postage and using more cost-effective delivery channels while providing excellent and convenient customer service.
For 44 years, Cincom has helped thousands of clients worldwide by solving complex business problems with ideas, information, software and services.
Cincom Netherlands B.V.
4105 DW Culemborg
Phone: +31 345 471050 or +49 6196 9003-0